The Albuquerque Museum of Fine Arts

ARTSTHR!VE FUNDRAISING ANNUAL SHOW & SALE

Now in its 29th year, this significant annual fundraiser (previously ‘Miniatures & More’) was in need of a brand identity makeover. Much of the re-brand/refresh was driven by a change in the new variety of artwork formats accepted, the evolving profile of the show’s current and new collector base, and the changes occurring in the fine art industry itself.

Artsthr!ve Logo Design & Development

Creative Albuquerque

CREATIVE BRAVOS AWARDS

Creative Bravos is a yearly, city-wide awards event that recognizes outstanding creativity by individuals or groups in architecture, music, poetry, the visual arts, dance, theatre, creative thinking and/or the digital arts. Collateral included a 24 page program, invitation, print ads, and electronic billboards throughout the city.

Logo and Brand Development / Annual Event Program & Invitation Design

CREATIVE ALBUQUERQUE: RE-BRAND CAMPAIGN (proposal)

The CA logo was re-designed some years ago, but the organization itself lacked a brand, voice and tagline. The new tagline Your Passion. Our Mission. expressed what the organization believed in. For proposed ads and collateral, these beliefs were written in the form of teaser soundbites, representing the creative venues CA supported, in a fun, creative interpretation.

Campaign Concept / Copywriting / Design